The American yogurt market has actually stayed quite steady over the previous couple of years, yet the yogurt locations in all my go-to supermarket keep broadening, indicating it’s a significantly competitive market, and this promotes the sort of tense environment that in some cases can result in suspicions of business espionage.
On Wednesday, Bloomberg reported that Dannon Co. sued its previous senior vice president, Federico Muyshondt, declaring he disclosed trade tricks to coworkers at his brand-new task, which is with Chobani LLC. Both of these business, undoubtedly, are renowned for their yogurt.
According to the grievance– submitted in a federal court in White Plains, New York– Muyshondt stands implicated of pilfering information of Dannon’s service technique, prepare for upcoming items, and lists of clients prior to he left the business in January to take a task with Chobani, which was not called as an offender in the claim.
Muyshondt had actually operated at Dannon because 2010, however the business declares that in August 2017 he started downloading “thousands of files” which apparently held yogurt-related tricks, together with private individual details, such as private staff members’ non-compete contracts and wages.
Reuters reports that Chobani, with its smash-success Greek yogurt lines, has actually ended up being the top-selling brand name on the marketplace.Related youtube video: (not from post)